Originally published: Women Love Tech, 31 August 2022
Research has found we’re currently experiencing a scamdemic and in a new twist, scammers are targeting social media. Kimberley from Wollongong, Australia was scammed recently when she invested in AI Marketing on TikTok. She says the content creators were pushing high profit margins but she ended up losing the $1000 she invested.
“Going through Tik Tok, I was being targeted by content creators pushing AI Marketing who were showing their profit margins made from their investments. After some time of following one of these creators and seeing how much money was made and how easy it was to take your earnings out of the account, I decided to invest,” she said.
The latest survey was conducted by Pureprofile on behalf of Avast, between 6th June and 8th June 2022, with a nationally representative sample of 1,010 respondents in Australia aged 18-65+ years old.